What is Toner?You have likely heard the word toner thrown around by your hairstylist, but what is it exactly? Toner is a product that helps to neutralize brassy tones in your hair color. In other words, if you bleach your hair and dye it lighter, it may turn a yellow or orange tone eventually. If you use toner, it can help neutralize that, make your hair look shiny, and keep it looking healthy and fresh.

If you’re interested in the platinum shades that are taking the Internet by storm, you will need to ask for a toner. These looks can be more work to take care of, but they look very chic and stylish!

If you need to neutralize a brassy shade of color as soon as possible and don’t want to shell out the cash for toner at the salon, you can also use a purple shampoo. Using a purple shampoo regularly can help you keep your hair color the shade you want it much longer.

Keep in mind that toner is not hair color, but it can alter the shade of your color. It can help make your hair color cooler or ashier.

There are also different types of toners. Purple shampoo is actually considered a type of toner. Your hairstylist will know which one is best for your hair and what you want your color to look like. If you have blonde hair, you’ll probably need an ammonia-based toner to remove brassy tones. You’ll want to wait a few days to use a toner if you just bleached your hair.

If you’re wondering if toner is right for your hair and your desired hair color, ask your hairstylist for help. Your hairstylist can mix up the correct toner for the look and color you are going for. Many hairstylists will color and tone your hair if you are going lighter, but you can go in and get your hair toned to keep up with the maintenance.

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6 thoughts on “What is Hair Toner?

    • Keranique Hair says:

      Hi Pamela, we recommend checking with your hair stylist to recommend the best product for your hair.
      Thank you

  1. Annette. Maxwell says:

    Do you have a special on all of your products together that I can purchase to try even the pills

    • Keranique Hair says:

      Hi Annette,
      Thank you for your interest. Please contact our 24 hour sales team to get the best offer for you at (800
      Thank you

  2. Myrna Coballes says:

    I don’t color my hair, but naturally my hair is “salt and pepper” (more salt than pepper) and would like a rinse that would enhance it with shine, do you carry such. By the way I’m a Keranique user and I don’t stop recommending it to people who has the same problem I had: I almost went bald; I was loosing so much hair I hated to go out. Since I’m a 77 year old lady, I thought it was due to age. My husband saw the add. on TV I decided to buy me the Keranique products for that Christmas (2018). That was the best gift ever…it gave me back my hair, my confidence. Now I tell everybody of its greatness. Thank you for such a great product, that’s all I use for my hair. Thanks so much for creating such a product; if you want to make this public its OK, I’m very happy to be one of your many customers. I strongly recommend it. Once again, thank you for restoring my confidence.

    • Keranique Hair says:

      Aw we love to hear that! ❤ Thank you so much for sharing and remember that we’re always here for you! Don’t hesitate to reach out 😊

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